Rupa Anurendra uses found objects and handwritten type to create designs with a personal touch

Being in demand is something most designers strive for, but sometimes, churning out work can end up feeling quite formulaic. It’s this very feeling that Rupa Anurendra is preventing throughout her eclectic practice. Using handwritten type and experimenting with found objects, Rupa enjoys “seeing how I can manipulate an image by arranging and moving objects instead of digital manipulation”. A particularly intuitive example of this approach is Rupa’s poster for DJ Yumdogg Millionaire. Using curry powder shaped on a scanner, she created a playful font with an energy you wouldn’t find with a rendering. All of this effort, Rupa tells us, is so she can “add a personal touch to work that is mainly digital".

After doing a graphic design degree at a technology-centric university, Rupa has recently moved to an art school environment. Currently, she is exploring “plastic and transparency”, as well as trying to make art for herself. “I feel like a baby in the art world, so I’m starting there – with my childhood,” Rupa details. “I’m excited to see how my work matures over time. It feels very therapeutic.”